(Adding further drama to the incestuous world of the Jewish digital dating space, Joe Shapira, who cofounded JDate in 1997 and departed in 2004, last year launched a competing Jewish dating app, Jfiix, which operates like a cross between JSwipe and JDate.) The acquisition of JSwipe also made Spark Networks’ Jewish user base a lot younger.
Whereas about 85 percent of JDaters are 35 and older, 90 percent of JSwipers are 30 and younger, according to the CEO.
Spark Networks evidently had some catching up to do.
“The new board recognized that, hey, mobile is critical, we’ve got to reinvest back into JDate,” Egan said.
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When the night’s headliner, Adam Ray, pulled a victim from the crowd, he unwittingly picked a Spark Networks employee, proceeding to grill him about his love life and inadvertently turning the evening into an awkward JDate office party.
He asked the bespectacled employee’s name and received an extremely Jewish-sounding one.
In August 2014, the new board chairman, Michael Mc Connell, replaced the CEO of three and a half years, Greg Liberman, taking on the role of executive chairman.
After a corporate restructuring, the company announced Egan’s hire in December 2014.
“My dating pool is like a picked-over clothing rack at T. Maxx,” said Nicole Aimée Schreiber, the night’s emcee.